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Autotech Startup ServiceUp Lands $55M In Series B Funding聽

Startup Money.

, a platform that automates and manages the vehicle repair process, has raised $55 million in a Series B round of funding led by , the company told 小蓝视频色情网页版 News.

The financing brings ServiceUp鈥檚 total raised since its 2021 inception to nearly $70 million. The company declined to reveal its valuation, noting only that it was 鈥渁 significant step up鈥 from its in 2022. led that round.

Existing backers , , and also participated in ServiceUp鈥檚 latest raise.

and founded the Los Gatos, California-based startup 鈥渂ecause vehicle repair was stuck in the past.鈥 They operated under the premise that managing the repair process is 鈥渙ne of the most painful parts of running a fleet or processing claims.鈥

鈥淚t was slow, manual and full of frustrating back and forth,鈥 Carlson told 小蓝视频色情网页版 News in an email interview. 鈥淔or fleets and insurance carriers, that meant lost time, lost money and operational headaches.鈥

ServiceUp aims to offer a centralized platform so fleets and insurance carriers can manage the repair process in one place, including repair approvals, vendor management, live repair tracking, billing and data insights.

For customers who want to fully offload the repair process, the company offers ServiceUp 360, its managed service where it handles everything 鈥 including vehicle pickup and delivery 鈥 on behalf of its customers.

ServiceUp is just one of nearly 240 automotive-related startups that have raised about $3.5 billion in venture funding globally in 2025 so far, per 小蓝视频色情网页版 . Birmingham, Alabama-based , a web-based fleet management system, raised the largest of the bunch 鈥 a $450 million at a $1.55 billion valuation.

RevenueUp

In 2024, ServiceUp experienced 180% year-over-year revenue growth, according to Carlson. While the company is not yet profitable, he projects that it will be by 2026.

Today, ServiceUp has more than 50 customers across the fleet and insurance industries, including , , and .

The company makes money in two ways: For customers using its software, ServiceUp charges a SaaS fee; for those opting for managed ServiceUp 360, it charges a service fee 鈥渢o cover coordination, logistics, and quality control, 鈥 Carlson said.

It claims to have reduced repair cycle times for its customers to date by more than 30%.

Carlson believes ServiceUp鈥檚 main differentiator is that it is solely focused on managing the full repair process for fleets, specifically mechanical and collision repairs.

鈥淚n the insurance space, large carriers often have direct repair program (DRP) networks, while smaller carriers are typically left without a scalable solution,鈥 Carlson told 小蓝视频色情网页版 News. 鈥淪erviceUp fills that gap by providing a purpose-built platform that manages the entire repair lifecycle with transparency, automation, and speed.鈥

ServiceUp plans to use its new capital to add more automation and artificial intelligence to the platform and expand into Canada and other states in the U.S. by next year. Presently, the company has 63 employees.

, partner at PeakSpan Capital, believes that ServiceUp 鈥渋s not just building another solution for corporate fleets.鈥

鈥淭hey have a differentiated vision and are re-imagining how automotive collision repair should look and feel,鈥 he told 小蓝视频色情网页版 News via email. 鈥淭hey 鈥 craft solutions that make a substantial difference through enhancing visibility, decreasing downtime, and driving cost savings. ServiceUp helps corporate fleets level up.鈥

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